Go back to 1990 to start a business

Chapter 473 The money is so crazy

Steve Case, the founder of America Online and the future king of the Internet, acquired Time Warner in 2000, with a market value of more than 3500 billion U.S. dollars, making him the seventh largest enterprise in the world.

But he is still only 34 years old. He looks a little nervous and shy. He is handsome when he is not smiling, but looks a bit like a butcher when he smiles.

After some admiration and courtesy, Keith sat down. He didn't quite understand the status of the other three. They looked even more awesome than Xia Chuan, and they never smiled. On the contrary, Xia Chuan was full of enthusiasm.

"Steve, I admire your philosophy and model of staying in touch with users and being detached from them. Everything is empty talk. Simplicity and speed are the criteria for online services. I believe you will make the Internet a new way to spread news and entertainment programs." media."

Xia Chuan changed his mode of suppressing the acquisition of Sun Yansheng and kept showering him with praise. This made Shiyun and the others a little suspicious that Xia Chuan had no intention of acquiring Sun Yansheng.

Steve Case's eyes lit up and he said excitedly:

"I didn't expect you to know me so well. I have never been recognized by Wall Street financiers, and even Mr. Valentine doesn't think my model has a future. All financing aspects have been difficult. My current team has 120 people and 13 Client, if Mr. Xia Chuan is willing to invest, I am willing to give up 40% of my equity."

Only then did Shiyun and the others understand why Xia Chuan was praising him. He was like a donkey in terms of emotions, and he would be happy as soon as he stroked them.

They couldn't help but admire him. Xia Chuan knew what kind of character this person was just after meeting him. He would be suppressed and he would be a complete loser.

"How much money do you need?" Xia Chuan asked.

"5000 million." Steve offered the price.

"I'll give you 7000 million, and I want 51%." Xia Chuan said simply.

Steve was stunned for a moment, "Even if you are not a major shareholder, I will listen to what you say. I think no one knows more about the Internet than you."

Shiyun and others are a little doubtful whether this person can do it. He really looks a bit stupid.

"You are right. But I must be profit-driven enough to make your company fly. I will not participate in the 2000% equity. Let's put it this way, limited to 5000. If I hold a controlling stake, I can let America Online has a market value of US$[-] billion.

But if I don’t participate, with your own strength and the booming development of the Internet, you can achieve 200 billion US dollars.I hold the controlling stake and you will be the CEO forever. I will not participate in management, I will only set the strategy.How do you choose? "

In fact, Xia Chuan was not fooling him. The most prosperous period of Miguo Online was from 98 to 99, when the market value rose from 200 billion US dollars to 1650 billion US dollars. In just twelve months, this is not the tens of millions in the Chinese stock market. Small RMB stocks are definitely a miracle that will go down in history.

But the problem is that Steve then acquired Time Warner in 2000, which was his peak. Then the Internet bubble burst, losing 98%, and there was a financial scandal. After the separation, the market value has dropped by [-]%. .

A giant collapsed.

So Xia Chuan said that his ability can reach 200 billion US dollars.

But this prediction also surprised Steve. Can I achieve 200 billion US dollars myself?

He had no doubts about Xia Chuan's words. This man's light was so dazzling that he was almost like a god.

He immediately said with emotion: "I agree. Then should we go public?"

"We have to ask Wall Street people to beg us to go public, and we need to be valued at at least tens of billions of dollars. There's no rush. Let me first tell you which products are the most valuable on the Internet. I don't know if you mean it, but you seem to have grasped the Internet. The essence, what is the first priority for Internet companies?”

Shiyun and others understood it clearly, and Xia Chuan praised it to the end.

Steve said happily: "I think it's a customer."

"Yes, what customers bring is traffic. To be precise, the most important thing for Internet companies is traffic. If Internet companies want to develop, they have to compete for territory, that is, traffic."

Steve was immediately excited. I am indeed a genius. He rubbed his hands and said, "I am just trying to attract traffic. I have 1.4 chat rooms, with an average of 23 people in each chat room. I have already placed ads in the chat rooms!"

"Very good. But now there is a question. If the huge Internet products are piled into a seven-layer pyramid according to their value, then on which layer is the chat room?"

The connotation of these words is too deep, giving people the feeling that Xia Chuan controls all Internet products.

Steve gasped and felt extremely lucky. His decision was so wise. He asked carefully:

"I don't think it can be the lowest level?"

Xia Chuan smiled, "Steve, it's the lowest level. This is what can exert the greatest value in the initial stage of the Internet. The reason why it can exert its value is that netizens are all novices and there are no more advanced products to impact chat rooms."

Steve's eyes lit up, "What about the most advanced product?"

Anna smiled, this person is really ambitious, I understand it all. Chat rooms are enough in the early stage of the Internet, but you actually want to make the top product?

Xia Chuan said with a smile: "The more advanced the product, the higher the loyalty, the stronger the stickiness, and the higher the frequency of use. It is a part of life and indispensable. For the top products, you must use mine or others." no.

But can a chat room do that?

Anyone who builds a website can open a chat room. This product has no technical barriers, no patent moat, and extremely low barriers to entry.As long as the website traffic is large enough, the chat room will be lively.Why should customers chat in your chat room? "

Steve felt his blood boiling all over his body. He seemed to have touched the door to Alibaba's treasure, but he just didn't know the password. He was about to ask again, but Xia Chuan had already continued:

"First of all. Accurately grasp customer needs. This is the key, the key that entrepreneurs must consider. What do netizens need most? Your idea is right, communication is needed. But this is the most basic need, and the higher level is What? Emotional communication."

Steve said blankly: "I understand, we should add a private chat function. In a large chat room, two people can chat privately without others seeing it."

Shiyun and others were immediately impressed, this man is really a genius.

Xia Chuan smiled and said: "You are right. But no matter how you improve the chat room, it will only be upgraded from version 1.0 to version 2.0. It is just to meet the needs of the initial stage of the Internet and just to attract traffic. Isn't it still the lowest level product? Can it support a market value of US$5000 billion?”

Boom, a thunderclap sounded in Steve's head. It turns out that Xia Chuan can achieve a market value of US$5000 billion with just one product?

This money is too crazy, right?