Chapter 180 Lei Jun: The Indian Market is Mine
Chapter 180 Lei Jun: The Indian Market is Mine
The fact that the name had been pre-registered made Lei Jun even angrier. He could have chosen not to follow suit, but now he had no choice but to.
Why would he need the words "rice noodles" in his telepathic message? This is clearly malicious trademark squatting.
He intends to sue and reclaim the "Mi Fan New Year's Goods Festival" IP.
So the "Mi Fans' New Year Goodies Festival" was relaunched with a new name.
This name isn't as catchy as "Mi Fan New Year's Goods Festival," but unfortunately, all the other good names have already been registered by Transsion.
The feud between the two companies has intensified once again, and their legal teams have begun to step in.
May 12th, early morning.
Liu Qiangdong looked at the sales figures on Singles' Day with a somewhat incredulous expression.
With just a subsidy of 2 million yuan, the platform's daily turnover increased from 700 million yuan to 25 billion yuan.
This shopping festival has a huge impact.
Of course, the majority of the subsidies went to Transsion, with a few phones accounting for about 30% of sales, essentially just transferring the money to another pocket.
Transsion S2: Daily sales of 7.8 units.
Honor Play: 14.5 units
Mate series: 5.6 units
Total: 27.9.
He believed this data would definitely satisfy President Shen...
…………
Not long after the data was synchronized, Yu Dazui's Weibo account was updated on time.
"Sales figures for the Double 11 Chinese New Year shopping festival are out."
Honor achieved the top spot across all platforms (without any qualifier), with single-day sales of 14.5 units.
Currently, the Honor Play2 and Honor Digital and Play series are in preparation, and the world's first 28-nanometer chip developed by HiSilicon Semiconductor is being launched.
To save money, the Play series will skip the launch event and be directly available on the Chrysanthemum Factory Mall, with related offline stores also launching it simultaneously.
We'll offer you the lowest price possible; it's definitely the cheapest smartphone this year.
Those who are interested can keep an eye out; you definitely won't be disappointed.
What about some of our competitors? Seeing that our results were indeed quite good, they started their own "New Year Goodies Festival"?
But they may have overlooked the fact that the Lunar New Year is still two months away.
The accompanying image is an emoji: a panda head picking its nose.
The comments section immediately became lively.
"Play Series?"
"Which model is the world's first to use this chip...?"
"Releasing three phones at once, that's a big move!"
"Lei Zong is being mocked again."
As a fan of the show, Lazy Sheep's assistant, upon seeing Yu Dazui's Weibo post, also made a joke:
"Since the Play series is saving money, take my advice and just slightly change the mold of the Honor Play."
"Reduce the screen size, remove fast charging, and add two batteries. Price it under 1000 yuan; even with a 460p screen, it would be an absolute legend."
"Lazy guy, this configuration... looks pretty good. If the Mtk 6585 really sells for this price, then it's really a great deal."
"Oh no! Big Mouth liked it, could it really be true..."
While all the fans were getting excited, Lei Jun responded with a comment.
"Whether it's a product festival or a shopping festival, the essence is to reduce prices and give benefits to fans."
The first-generation Mi series sold 15.8 units in a single day. It outsold some phones that were released earlier; it's clear that it doesn't perform well without carriers.
The comments section was buzzing again: "It still has to be rice; one mobile phone almost knocked over their total volume."
This is called "one meter conveying three sounds." Indeed, everyone knows what a good product is.
The enthusiasm of Xiaomi fans did not make Lei Jun happy; he was still worried about the Play series.
Based on available information, this phone's core specifications are a stripped-down version of the Honor Play. With inferior specifications, the price will definitely be lower…
It seems highly likely that the price will drop below 1,000 yuan.
On the other side, Yu Dazui immediately joined the group:
"Our competitors are indeed selling well; we really can't do without the operators."
After all, the number of products from the Pigeon King brand exceeded the number of products we were clearing out, which is truly something to celebrate.
However, the Honor Play2 will make a triumphant return.
Lei Jun didn't reply. He was thinking about how much the Play series would be priced and whether it would steal his plans next time!
He had never told anyone about the 100-yuan "miracle machine" plan, and he believed it was impossible; their maximum price was 1099.
But at that moment, someone posted a screenshot: Lei Jun's Weibo post that said "it's no worse than some mobile phones".
It's already been deleted.
Lei Jun has deleted his Weibo posts!
"Hahaha, Yu Dazui really lives up to his reputation as a little troll, he even managed to win this."
"We won."
…………
Guangzhou, Transsion headquarters.
Shen Fei looked at the sales figures from Singles' Day with a smile on his face.
If we hold on for a few more days during Singles' Day, the sales volume of Transsion S2 should break through the 700 million mark this month.
If Transsion were to go public within six months and rely solely on the domestic market, it would essentially be a success.
As for the American market, without the interference of fruit, sales are also very good, currently reaching 8.5 million, and are expected to break the 10 million mark before the end of the year!
Huang Tianya chimed in from the side, "President Shen, Yu Dazui's mouth is really..."
Shen Fei signed the report and put it aside...
"Let him talk about promoting the new product. I reckon Lei Jun must be quite anxious now."
Huang Tianya nodded. The Honor Play pioneered the 1999 yuan price segment, opening up the mass market. The Play series kicked down the 1000 yuan barrier, and now the mobile phone market is truly exciting.
"By the way, Mr. Shen."
Should we participate in the group-buying war? This thing has a low technological content, and the cost of elimination is a bit high…
"Follow this list."
Shen Fei handed him a form, and Huang Tianya immediately understood.
Although he has experience and can avoid risks, nothing beats the satisfaction of simply copying the answers.
…………
December 28, 2010, Guangzhou, Transsion headquarters.
Another internal meeting was held, this time attended entirely by senior executives.
Shen Fei sat on the table: "Everyone, you all worked hard in 2010."
Our hard work paid off.
The relevant data appeared on the projector in the conference room:
"Current domestic shipments of Transsion mobile phones: 845 million units."
Shipments to Africa: 1.128 million units.
Shipments to the United States and Europe: 3200 million units.
A round of applause erupted from the audience. In 2010, Transsion officially became the world's third-largest mobile phone manufacturer, second only to Nokia and Samsung.
As the applause subsided, Shen Fei and others said, "Adebayo, your performance this year has been outstanding, with shipments in a single market successfully exceeding 100 million units."
Currently, the entire market below 100 yuan belongs to us; we have no competitors.
All the executives present looked at Adebayor with expressions of admiration...
The number of products sold in a single market exceeded 100 million.
"As an international brand, we need to do one thing next year: explore new markets."
The audience fell silent, eagerly anticipating this new battlefield.
Southeast Asian market.
He looked at the map on the big screen: "Indonesia, Vietnam, Thailand, and the Philippines, together they have more than 600 million people."
Smartphone penetration is higher in Africa than in other parts of the world, and competition is relatively fiercer there.
He took a step forward.
"Do you dare to go?"
The audience immediately shouted, "Dare!"
"go."
"Take down San Sang."
But someone still shouted with great enthusiasm: "Mr. Shen, are you really not going to India? That market is huge. If you operate it well, the profits will be no less than those in China."
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